Lorde

Pop phenomenon with depth and vision

Lorde, real name Ella Marija Lani Yelich-O'Connor, is one of the most influential voices in modern pop. The New Zealand singer, songwriter and producer was recognised in 2013 with her debut album Pure Heroine and the worldwide hit "Royals". Even as a teenager, she impressed with a maturity, lyrical depth and musical independence that clearly set her apart from her contemporaries. Her introspective lyrics, combined with minimalist but atmospheric production, made her an icon of a thoughtful pop generation.

With their second album Melodrama (2017) cemented Lorde's reputation as an exceptional artist. The concept album about loneliness, heartache and self-discovery was celebrated by critics and showed her to be more experimental and emotional than ever. Her music moves between art-pop, indie and electronic - always carried by her distinctive voice and poetic language. Lorde is a master at translating personal experiences into universal feelings.

Also with their third album Solar Power (2021), she took a new path: calmer, closer to nature, almost spiritual. Lorde remains versatile and at the same time true to herself - she takes risks instead of submitting to the mainstream. In a fast-moving pop world, she is a haven of peace, an artist who values substance over surface.